Logo to Start Record Label?

Posted by Michael Shimokaji | Jul 22, 2014 | 0 Comments

Question: I'm trying to start my own record label/company, someone help?

I'm trying to get a understand how to setup my record label. I was looking at Wikipedia.org definition of “Record label” it stated “A record label is a brand and a trademark associated with the marketing of music recordings and music videos.”

So what Wikipedia just told me, I have to get a logo (brand), trademark it, and place my logo out there to get attention, right? So a record label isn't a real company basically!

Answer: I would agree that a record label is driven by its brand, as opposed to the services/products it sells. But it can still be a company.

To market a brand, it is not a requirement that you have a logo. You might successfully market your label by just a name (as opposed to a logo design).

Both a name and a logo can be trademarked.

About the Author

Michael Shimokaji

Michael’s expertise includes the strategic development of patent and trademark portfolios. He identifies those patents and trademarks that are valuable to his clients by providing them with a competitive advantage. Then, Michael obtains patent and trademark registrations in the US and abroad.

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