Protection of a Slogan

Posted by Michael Shimokaji | Aug 12, 2017 | 0 Comments

QUESTION: If I have a tagline that I want no one else to be able to use, is that considered copyrighting or trademarking. It's a memorable tagline that has my last name in it. For example let's say my last name was Gold. My tagline might say Have faith in Heather Gold, she outshines the rest.

ANSWER: A slogan may be protected by trademark, if it being used as a trademark. Slogans that are merely descriptive of the services or goods may not qualify as a trademark. Your slogan may have difficulty in getting trademark protection.

About the Author

Michael Shimokaji

Michael’s expertise includes the strategic development of patent and trademark portfolios. He identifies those patents and trademarks that are valuable to his clients by providing them with a competitive advantage. Then, Michael obtains patent and trademark registrations in the US and abroad.


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